An honest comparison
BizTech School
vs HighLevel.
HighLevel (direct purchase) gives you the tools. BizTech School gives you the same tools — and structured guidance to implement them properly.
The real question
Which HighLevel support is right for you?
If you're weighing up HighLevel (direct purchase) and BizTech School, both are likely
on your radar for good reason. On the surface, they share a lot:
If you're weighing up HighLevel (direct purchase) and BizTech School, both are likely on your radar for good reason. On the surface, they share a lot:
Both built on HighLevel
Both aim to cut tech overwhelm
Both offer support & community
But how they approach learning, implementation and
long-term growth is fundamentally different.
But how they approach learning, implementation and long-term growth is fundamentally different.
At a glance
The core difference
HIGHLEVEL
The foundational platform
An all-in-one CRM and marketing system used by agencies, consultants, and small businesses to run funnels, automations, marketing campaigns and client delivery workflows.
BIZTECH SCHOOL
Done-with-you ecosystem
A done-with-you ecosystem built around HighLevel — including full platform access, live build-along labs, strategy workshops, guest expert sessions, community support, mentoring and done-for-you implementation hours.
The tool is the same. The support model is completely different.
Side by side
Features & support comparison
The platform features overlap completely. The support and
implementation layer is where they differ.
The platform features overlap. The support and implementation is where they differ.
<< scroll table left & right >>
| Feature | HIGHLEVEL (DIRECT) | BizTech School |
|---|---|---|
| Built on HighLevel | ✓Yes | ✓Yes |
| Full HighLevel Features | ✓Yes | ★All included |
| Funnels & Pages | ✓Yes | ✓Yes |
| Automations | ✓Yes | ✓Yes |
| Memberships & Digital Products | ✓Yes | ✓Yes |
| Marketing Tools (Email/SMS) | ✓Yes | ✓Yes |
| Social Media Management | ✓Yes | ✓Yes |
| Membership Community | ✓HL Community | ★Build-focused |
| Weekly Live Calls | ✕No | ★Live build-alongs |
| Monthly Strategy Workshops | ✓General Webinars | ✓Included |
| Monthly Guest Expert Workshops | ✕No | ✓Included |
| Quarterly 1:1 Mentoring | ✕No | ✓Included |
| Done-For-You Hours | ✕No | ★2 hrs / month |
The costs
Pricing comparison
HighLevel's pricing is biased towards agencies/resellers.
Whereas BizTech School is specifically designed to
support non-agency Small Businesses.
HighLevel's pricing is biased towards agencies/resellers. Whereas BizTech School is specifically designed to support non-agency Small Businesses.
HIGHLEVEL
Platform-only, tiered by feature set
Starter
Perfect for freelancers & solo marketers
$97
per mth
Unlimited
Built for growing agencies
$297
per mth
Agency Pro
Ideal for agencies looking to go full automated SaaS
£497
per mth
HighLevel offers a free 14-day trial, but no free ongoing plan.
BIZTECH SCHOOL
Full platform access · no feature caps
Free
Community, limited workshops, no platform
free
forever
VIP Mission
Full HighLevel + all workshops & courses
£79.00
per mth
VIP Velocity
Everything in Mission + DFY hours & 1:1 mentoring
£129.00
per mth
VIP plans include the full HighLevel platform — no tiered feature caps. Multiple live workshops per week + replay vault and courses. Annual billing gives 2 months free.
Value for money
What are you paying for?
What are you
paying for?
HIGHLEVEL
Access to a powerful all-in-one marketing and CRM platform
Built-in tools that replace disparate apps
Software support and documentation (generic & some of which is aimed at agencies)
BIZTECH SCHOOL
Full HighLevel access
Weekly live build-along labs
Weekly 'planning' and 'wind-down' sessions
Monthly guest expert workshops
Community troubleshooting & accountability
2 hours of done-for-you build support / month
Quarterly 1:1 mentoring
This shifts focus from DIY implementation to guided systemisation.
This shifts focus from DIY implementation to guided systemisation.
Honest fit
Where each one genuinely shines.
Where HIGHLEVEL excels
A strong fit if you...
Want platform access - no ongoing membership
Are good at learning and building systems yourself
Prefer self-paced learning and exploration
Don't need frequent live mentoring
Are looking to resell the platform as an agency
As the original platform provider, HighLevel gives you deep control — without being tied into a specific support ecosystem.
Where BizTech School goes further
Built for business owners who want…
Live build-along labs every week
Strategic clarity, not just software access
Monthly workshops and guest expert sessions
Quarterly 1:1 mentoring to stay on track
DFY hours included to reduce tech bottlenecks
Community troubleshooting built in
A systems-first mindset, not just software access
It focuses on joined-up systems that support long-term growth — not just launching isolated funnels.
A common mistake
Expectations on support &
learning models.
Expectations on support & learning models.
Many people sign up for HighLevel Direct thinking the platform will support them through setup — but find themselves overwhelmed by the sheer depth of tools and configuration options.
HighLevel serves a wide range of users, from freelancers to large agencies, and its strength is its comprehensive feature set. But its support model is often self-serve documentation, community forums, and occasional webinars over guided, personalised help.
By contrast, BizTech Schol builds community learning, strategic labs, and mentoring into the membership experience. This is less about "what the buttons do" and more about "how do I join these tools into a system that turns a real business?"
How do you
like to build?
A note on done-for-you
Two hours that pay for themselves.
VIP Velocity includes 2 hours of done-for-you build every month, which rolls over if you don't use it.
Hiring a freelancer for HighLevel build work commonly runs £60–£100 per hour. Two hours alone can represent meaningful value — before you even factor in the mentoring, labs and community.
This level of included build assistance is genuinely rare among HighLevel-based solutions.
Learning style
How do you like to build?
How do you
like to build?
HIGHLEVEL
Best suited for independent freelancers who enjoy self-paced learning and don't require guided support.
BIZTECH SCHOOL
Best suited for action-oriented operators who want mentoring, community accountability, and live build-along systems.
If you've tried HighLevel (or other powerful platforms) and felt overwhelmed at the "set-up" stage — the support model matters.
The verdict
Which is best for you?
Which is best
for you?
HIGHLEVEL may suit you iF…
You want granular control over every feature
You enjoy learning via documentation and community threads
You want a platform-only solution without mentoring
BizTech School may suit you if…
You want live guided implementation
You want mentoring built into your journey
You want community & done-for-you support
You want strategy + execution aligned
Final thoughts
Same foundation.
Very different journey.
HighLevel (direct purchase) is a powerful all-in-one platform that replaces multiple
marketing and CRM tools in itself. It's flexible and comprehensive, and it's particularly
popular with agencies due to its white-label and sub-account capabilities.
BizTech School, on the other hand, builds a structured ecosystem around
that same platform — adding the labs, strategy, mentoring and implementation
support that many users struggle to find when going it alone.
HighLevel (direct purchase) is a powerful all-in-one platform that replaces multiple marketing and CRM tools in itself. It's flexible and comprehensive, and it's particularly popular with agencies due to its white-label and sub-account capabilities. BizTech School, on the other hand, builds a structured ecosystem around that same platform — adding the labs, strategy, mentoring and implementation support that
many users struggle to find when going it alone.
With BizTech School it's not just the software.
It's structured implementation support.
